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SOFFIETTO'S
OUR PURPOSE
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As a family, we started building businesses back in 2013 at the height of the financial crisis. We’ve always been focused on Social Enterprises – businesses that serve a purpose and make a difference, rather than simple ‘for profit’ structures.
Fast forward from Giovanni and Kirsty meeting in 2012, through an entrepreneurial storm (and a wedding) to 2017, where we welcomed our first born into the World. Game changer. Suddenly the difference our businesses made to the community and the way in which they grew took on a renewed push. What also changed was the number of espressos being consumed, to keep up with the sleepless nights split between a newborn and the VAT man!
As we emerged from the Pandemic, our once fledgling organisation now consisted of 5 social enterprises, employing a dozen members of staff and supporting tens of thousands of customers and clients. 2022 also saw us welcome baby number three into the ‘Soffietto Clan’ and that’s when we decided enough was enough. Too much shop-bought Coffee, wrapped in plastic and funding massive corporations who preach about Global Warming with one hand, whilst cutting down forests and heating our Oceans in the other.
Serious about great tasting coffee and with a borderline-obsessive consumption rate, we decided there was a better way of getting your Caffeine fix. Soffietto’s was born. Our award-winning social entrepreneur Husband and Wife team, Giovanni & Kirsty, remain at the helm today.
We pledged from day 1 to do things differently. We plant trees for every pack of coffee we sell. We also fund clean water projects in developing nations, help ensure the future of sustainable coffee plantations for the families who run them, and we fund the Fighting Chance Foundation with the profits from all of our coffee. The taste of our ‘Joe’ doesn’t suffer either. It’s sourced from the finest beans and is brewed by an expert to ensure rich, superb flavours that Coffee Lovers will crave.
We’re on a mission to plant 50,000 trees by 2030 and we’re already Carbon Neutral. As our slogan goes; You Drink Coffee, We Plant Trees.
Not only will you always find our Coffee to be of the finest quality with a superb taste, but you’ll also never find us lacking in Ethics.
For every pack sold, we plant a tree, fund clean water projects, support sustainable Coffee projects and pledge all our profits to the Fighting Chance Foundation.
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